A Buyer’s Guide for Key Account Management Technology 

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Solutions for Account-Based Sales Execution

Buyers are powered by Google - they're more informed than ever! 

To engage them with relevancy, your sales team has to have a consistent, account-based approach. You need a single source of insight to successfully navigate buying groups and execute a sales process.  

Technology can enable success with more buyer-centric collaboration. But how do you pick the best one?

This guide will help identify the right solution for you. It includes:

- Advantages of specialized KAM technology

- Must-have features & functionality

- Ways to gain buy-in from others 

- Questions to ask vendors 


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